TikTok is a living example of an app that needs no introduction.
We’re all aware of this relatively new app; initially, TikTok's majority of users were gen Z youngsters, today everyone’s a part of TikTok’s buzz.
Yes, even adults have learned that enjoying TikTok isn't a privilege saved mainly for children. In 2021, adults shouldn't fear technology or social platforms in the least because TikTok is so easy to use (and hopefully make it viral while they’re at it), even if they aren't teenagers!
To understand TikTok better, we’ll discuss the different content and account types we can find on the app.
Regardless of your account’s type, bot TikTok followers are essential for everyone and contribute to a prominent social media presence.
First things first, the majority of TikTok’s users are Personal accounts, like you and me.
Personal accounts upload whichever videos they like, focusing on any number of niches they wish.
Business accounts: in recent years, more and more brands and businesses have joined the app, trying to take advantage of its immense buzz and promote their products.
So What Does The TikTok Video World Look Like?
TikTok videos usually fit in any of the following concepts:
- Tutorial videos: these videos teach us something about a specific subject, 'how to', etc.
- Funny videos.
- Dances: a significant portion of the app’s content is dedicated to dancing videos.
Don’t forget that TikTok started as a dancing-video app called Musical.ly.
- Challenges: what people love so much about TikTok is that taking part in challenges could make their page’s engagement rates grow significantly.
Challenges are definitely worthy of your time and effort!
- Duets: another notable method to engage with new audiences is uploading duet videos.
On duet videos, TikTokers collaborate and create a video that’s displayed to both users’ fan bases.
Not only does it sound like a great way to promote yourself on the app, it’s really working and fun.
- Reacts: react videos are an in-app feature that lets you upload a creative reaction video to an existing video on the app;
when the original video and its reaction are presented next to each other, it brings in more comments and reactions from the users.
A Word About TikTok’s Algorithm
Remember that the app’s unique algorithm displays videos on your feed according to your preferences and personal taste.
Of course, if you’ve recently opened your account, bear in mind that the algorithm takes some time figuring you out, so cut it some slack.
To catch up on what’s trending on TikTok, you can follow a leading user in your niche and get some inspiration for your future videos.
We wrote this article with one thought in mind: we wanted to focus on the fundamentals of TikTok.
Such a report could be the threshold to any TikTok beginner who needs some cluing in on the most important anecdotes necessary to begin the marvelous TikTok journey.
Learning which accounts are available on TikTok, and what types of videos you could find there is a milestone in paving your way to becoming TikTok-stars.