Starting as Musical.ly, TikTok is the number one dancing and lip-syncing app, having more than 800 million active monthly users from 150 countries worldwide.
TikTok enables people from all sorts of cultural and social backgrounds to show their creative side by simply lip-syncing to popular songs.
The people who develop the best reenactment videos and manage to captivate the audience get more views and likes than others.
But what makes these videos so popular and viral?
The sounds! The music! Along with awesome moves and transitions, of course.
The burning question on the agenda today is, do videos without music also gain the same amount of popularity? The answer is debatable.
TikTok Videos With Music
Whenever you open TikTok, you are greeted with a swirl of teenagers, lip-syncing and dancing to a tune, sharing something about their day, school, or friends.
In short, no matter what the content is, the inclusion of background music is a must.
Then there's a separate lot that doesn't follow the trend.
They use the same trending sounds, but their content is entirely different. Their creativity gets them millions of views.
We can see that songs are central to every trend, move, or meme going on the app.
They reach the top of The Viral 50 chart on Spotify only because of the dance challenges that feature them on TikTok.
TikTok Videos Without Music
Now let's discover what's behind the videos that do not have any background music.
As TikTok has rapidly turned into a thriving social media platform, many users post videos containing viral dialogues, reenacting funny scenes from movies or series or even memes using their voice.
These types of videos cater to a different type of audience.
Many YouTubers use TikTok to post teasers of their videos, usually with their YouTube channel link mentioned below.
People get intrigued and end up watching the full video on their YouTube channel. Thus, it acts as a form of promotion.
It is evident that videos with memes or dialogues also get their share of fame and go viral.
Although initially, the reason behind TikTok's popularity was the music, now music is not mandatory in the content being shared and going viral on the app.
Therefore, TikTok without sound goes side by side with TikTok consisting of music and dance challenges.
Both forms of videos could become viral and have a unique fan base.